Increasing leads and engagement for a national parking operations company.

Industry: Transportation

SP+ has engaged True Impact Partners for multiple initiatives including paid media, branding, content development and video animation designed to increase engagement, leads, and develop a brand identity for their new suite of technology services.

Solidifying a leader’s reputation

We drove leads through a paid media campaign on LinkedIn targeting key decision makers. Thought leadership content created by True Impact Partners on the SP+ site increased  engagement and enhanced their reputation as an industry leader.

Services used:

Identity through innovation

SP+ wanted to launch a suite of industry-leading technology solutions. Within a few weeks, True Impact Partners created a new brand identity called Sphere, highlighting the forward-looking and holistic approach that SP+ delivers to their clients.

Project features

Engaging clients through video

To introduce the Sphere brand, we created a series of animated videos highlighting a different industry-leading solution. The videos engaged prospects and helped upsell clients on SP+ services.


What SP+ has to say about
working with us

Corporate Vice President, Marketing
Because of our partnership, we are seeing significantly improved engagement, leading to significantly improved ROI.

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