Our Work

Developing brand identity for parking operations company

Developing brand identity for parking operations company

SP+ • Logo design

SP+ is a publicly-traded mobility company that facilitates the movement of people, vehicles and personal belongings. Wanting to launch a suite of industry-leading technology services, SP+ engaged True Impact Partners to develop a new brand identity, including name, logo, messaging and style guide. Within a few weeks, Sphere was born, highlighting the forward-looking and holistic approach that SP+ delivers to their clients.

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